As Vice President of Strategic Initiatives, Anna (she/her) leads key functional teams including Marketing & Communications and our Community & Alumni Engagement and Launch: Campus to Career programs, manages the development and execution of the organization's strategic plan, and helps recruit, retain, and optimize team talent. She brings extensive marketing and strategy experience to New Memphis across a variety of fields. Anna has played key roles in launching a new brand, helping a brand capitalize on an unexpected opportunity for growth, and stabilizing a brand in a difficult retail market. The common thread through all her experience is an extraordinary ability to challenge the status quo, bring seemingly disparate teams together to collaborate, and ultimately develop solutions and strategies that result in very positive outcomes for her organizations.
Anna is a graduate of the University of Mississippi where she obtained her Bachelor’s degree in Marketing. While she hails from Arkansas, she considers herself a native Memphian. Outside of work, you'll find her with the dynamic duo (her husband, Tyler, and son, Charlie) enjoying delicious local fare and exploring uncharted territories outdoors.
Contact information: annaw [at] newmemphis [dot] org or 901-297-3073